Global Media Congress kicks off in Abu Dhabi with wide-scale international participation, Under the patronage of Mansour bin Zayed
Abu Dhabi – Under the patronage of His Highness Sheikh Mansour bin Zayed Al Nahyan, Deputy Prime Minister and Minister of the Presidential Court, the first edition of the Global Media Congress 2022 kicked off in Abu Dhabi, under the theme “Shaping the Future of the Media Industry”.
The event welcomed the participation of more than 1,200 media sector leaders and pioneers, specialists, influencers, experts, and intellectual icons from six continents.
The opening ceremony of the Global Media Congress was attended by His
Excellency Dr. Sultan bin Ahmed Al Jaber, Minister of Industry and Advanced
Technology; His Excellency Dr. Thani bin Ahmed Al Zeyoudi, Minister of State for
Foreign Trade; Her Excellency Shamma bint Suhail bin Faris Al Mazrui, Minister of
State for Youth Affairs; His Excellency Dr. Ramzan bin Abdullah Al Nuaimi, Minister
of Information Affairs in the Kingdom of Bahrain; His Excellency Ahmed Afif, Vice
President of the Republic of Seychelles; His Excellency Mona Ghanem Al Marri,
President of the Dubai Press Club; and Mohammed Jalal Al Rayssi, Director General
of Emirates News Agency (WAM). In addition to 12 ministers from different countries
and more than 35 ambassadors to the UAE.
The event was also attended by His Excellency Osman Abukar Dubbe, Minister of
Information, Culture and Tourism of Somalia; His Excellency Walid Ammar Al Lafi,
Minister of State for Communication and Political Affairs of Libya; His Excellency
Monica Mutsvangwa, Minister of State for Information and Broadcasting Services of
Zimbabwe; His Excellency Guy Ahmed, Minister of Justice of the Comoros; His
Excellency Mohamed Idris, Minister of Information of Ethiopia; His Excellency
Babacar Diagne, President of the Audio Visual Regulation Council of Senegal.
The opening ceremony, which was organized by ADNEC Group in partnership with
Emirates News Agency (WAM), began with the national anthem of the United Arab
Emirates. Her Excellency Shamma bint Suhail Faris Al Mazrui, Minister of State for
Youth Affairs also delivered a speech, which was followed by the first metaverse
media interview and an interactive art performance about the future.
In a speech delivered on his behalf Mohammed Jalal Al Rayssi, Director General of
WAM, His Highness Sheikh Mansour bin Zayed Al Nahyan said: “The UAE, under
the leadership of His Highness Sheikh Mohamed bin Zayed Al Nahyan, President of
the UAE, is a futurist state that focuses on the continuous launch of world-class
strategic initiatives and projects in various fields and sectors. The UAE has been
successful in reaching the world through its influential national media system that
applies creativity, innovation, and advanced technology to create reliable and high-
quality media content.”
“Our national media is witnessing sustainable development that aligns with the vision
of our wise leadership and supports the UAE’s direction for the next fifty years. Over
the past decades, the UAE has been able to develop a media system that has
become at the forefront of the regional and global scenes and has become a catalyst
for achieving development and spreading the values of tolerance, coexistence, and
peace,” His Highness added.
“The Global Media Congress, which brings together media leaders, experts, and
professionals in the sector, is the culmination of the UAE’s efforts to build an
exceptional environment characterized by flexibility and competitiveness and based
on an advanced digital infrastructure. This in turn consolidates its position as a global
hub and destination that embraces talent, creators, and influencers in the field of
media and social communication, particularly in light of the rapid changes and digital
transformation.” His Highness added.
The Global Media Congress includes a conference and exhibition, which provides an
inspiring platform to learn about the media industry and realize a forward-looking
vision for the future of the sector, which has become a major catalyst for sustainable
development.
The global event attracts more than 200 CEO’s and includes more than 30 dialogue
sessions and more than 40 workshops, in which more than 162 prominent
international speakers will participate. In addition, more than 193 prominent media
institutions and companies from 42 countries will participate in the exhibition, where they will highlight the latest global technologies specialized in this vital sector.
The Congress will feature six major initiatives, including the Live Shows Platform, the
Global Program for Empowering Young Media Professionals, the Future Media Lab,
the Innovation Platform, the Global Buyers Program, and a special session on the
role of media in building a culture of tolerance in human societies.
This year’s Congress focuses on a number of themes, topics, and key issues,
including digital communication, the impact of artificial intelligence on contemporary
media, and the integration of advanced technologies and innovation in the media
sector.
The Event will consist of a series of dialogues, the launch of innovations, interactive
workshops, and discussion sessions. This is in addition to allocating a number of
areas for meetings with various participants on the sidelines of the event, which will
also include a set of specialized sessions in the fields of press, radio, television, the Internet, social media, and global influencers. The Congress will also feature 30
dialogue sessions, highlighting digital technologies, artificial intelligence, advanced
technologies, and innovation.